Strategic Business Analytics Chair

(Registration: contact the chair coordinator)

Program Director : Nicolas Glady, Professor ESSEC.

This Chair is designed to train Expert in Business Analytics by preparing the students to Business Analytics functions within consulting companies, financial services, pharmaceutical, telecommunications, retail, FMCG, or web industries. The focus will be on practical applications of Business Analytics techniques and Big Data. The goal for students is to prepare for analysis part of the Consultant professions (internal or external) in Business Analytics, Big Data, Strategic Marketing and Operation Business Analyst.

For more information, please watch this video (in French): La Chaire Accenture Strategic Business Analytics de l’ESSEC forme des spécialistes de la data

Chair Key information:

The Chair courses are delivered on T2 et T3 only. Current students of the Grande Ecole program can apply online here.

Number of compulsory courses

5

Related to total

5 credits

Number of elective courses

1

Related to total

1 credit

Number of total UV to validate the track

6 credits

Students are required to follow:

· 5 mandatory courses*:

T2: Big Data Analytics

IDSS31165

From T2 to T3: Case Studies in B-Analytics  (with Accenture partnership)

MKGS31491

T2 : Decision Analysis

IDSI31113

T2: Marketing Analytics

MKGF31221

T3 : Introduction to Econometrics IDSS 31161

* Important: all your points will be used to follow the chair courses on T2

· 1 elective course among:

Management of International Operations

MOPP31105

Revenue Management

MOPO31211

Predictive Analytics with SAS

IDSS31401

Database Management

IDSI31129

Business Intelligence

IDSI131

Time Series/Forecasting*

IDSS31201

Marketing Research

MKGC31113

Advanced Marketing Research

Supply Chain Analytics & Tools (or Pilotage Supply Chain in FR)

Approche conso&Data Analytics

MKGC31203

MOPO31213 (or MOPO31212)

MKGC31430

You can already enroll in our Strategic Business Analytics MOOC on Coursera here. Students of the MSc in Management program can register here.